Hexadev: renewals from 78% to 92% in two quarters

Hexadev hired nobody, changed nothing about the product and discounted nothing. They only changed how they decided who to call first.

First two weeks: pull the data into one place

Imported 320 contracts from seven spreadsheets, reconciled them against accounting and merged 41 duplicate records.

Where they landed after two quarters

Renewals from 78% to 92%, recurring revenue up 23%, and monthly reporting down from two days to fifteen minutes.