Why your flowers die on day three (and it is not the heat)
Ninety percent of the bouquets we autopsy died of a blocked stem, not a hot room.…
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Notes from the bench
Written by the people who build the bouquets, mostly about things that went wrong and what we changed afterwards.
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Four hundred kilometres before breakfast: the Anjou run
We ride with Camille on the overnight truck to see what actually happens between the field…
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What to send when you do not know what to say
Sympathy flowers in France have rules. A short, practical guide to colour, timing and the card.
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Wrap a bouquet at home the way the studio does
Three sheets, two folds, one ribbon. The exact sequence our florists use, photographed step by step.
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Dried flowers grew up and stopped looking like 2019
Pampas is not the whole story. What we are drying this season and how to keep…
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Most orchids are thrown away alive. A calendar, a pair of scissors and a cool night…
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Why flowers die on day three, and the two minutes on arrival that buy three more.
Seasons
What is genuinely good this month, and what we would leave in the bucket at any price.
Behind the bench
The overnight Anjou run, the cold room, and how a recipe gets written down.
The Thursday market note
One email a week. What came off the truck, what is unusually good, what is nearly gone.
No promotions, no Sunday emails.